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3 ways OTC brands can stand out at retail

3 ways OTC brands can stand out at retail

From branding to packaging to in-store presence, Quad helps over-the-counter brands get into shopping carts. When sharing shelf space and consumer attention with thousands of over-the-counter health products, how can your product stand out? It starts with understanding the attitudes and values your customers hold and how your product uniquely satisfies their needs. Then, delivering […]

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The data you’re missing

The data you’re missing

This guide, “The data you’re missing,” focuses on how digital marketers need stronger data- acquisition tactics and more resilient data sources. In the health space, there’s an additional, more stringent layer of security, privacy and compliance to contend with. Health marketers are not new to data collection and utilization, but in today’s data-crazed marketing world,

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Optimize your cloud investment for peak performance

Optimize your cloud investment for peak performance

New Unisys playbook: Effective cloud cost management for enterprise success Are you ready to turn your cloud spending into a catalyst for innovation and growth? Learn how top organizations are improving cloud ROI and how you can improve yours too. Unisys introduces “Mastering cloud cost management: Your enterprise playbook for FinOps success,” a comprehensive guide

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