Marketing

Building Long-Term Loyalty: A Research Report on What Consumers Want

Building Long-Term Loyalty: A Research Report on What Consumers Want

Marketing, White Paper /

Consumer expectations continue trending toward tailored, connected experiences across channels and devices. Brands can’t afford to risk harming existing relationships with their customers or hindering long-term loyalty. In this guide, we’ve identified three key consumer trends to help CPG brands thoughtfully engage customers and create experiences that keep them coming back for more. Get the […]

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Message Received: The Essentials of Cross-Channel Deliverability

Message Received: The Essentials of Cross-Channel Deliverability

Marketing, White Paper /

Brands send billions upon billions of emails, texts, and Whatsapp messages to their customers each day. With that much cross-channel outreach hitting inboxes, it’s no wonder attention spans are shrinking, consumers are losing interest in ads faster, and the work of marketers is becoming more challenging. But by learning the fundamentals of cross-channel message deliverability,

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Let our 2024 email and SMS benchmark report guide your growth

Let our 2024 email and SMS benchmark report guide your growth

Marketing, White Paper /

With access to all their customer data, powerful AI, and best in class email and SMS marketing tools, Klaviyo customers can use smarter segmentation and automation features to engage and grow their customers. In this report, ecommerce marketers can learn what “good” and “great” look like based on real 2023 results, specific to their industry

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