Successful localization projects are based on strong collaboration with your language service provider (LSP). Establishing mutually agreed upon processes and providing constructive and timely feedback will help your projects run more smoothly. Here are 7 top tips to remember when working with your LSP to help you ‘speak global’ faster. Download to learn more
7 top tips for translation and localization Read More »
Pizzeria operators are exercising greater flexibility than ever to meet the changeable demands in front of them. And one of those demands is satisfying customers’ sweet tooth. Diners are increasingly craving something nostalgic — the comforting taste of home. Fresh-baked brownies hit that sweet spot. In this new download, “How to Maximize Your Dessert Program,”
Batter Matters: How to Maximize Your Dessert Program Read More »
For direct-to-consumer (DTC) brands, the pivotal role of personalization in enhancing customer engagement and conversion is well-established. This content offers assurance to those seeking ways to infuse their content with a blend of quirkiness, wit, and relatability, emphasizing that achieving effective personalization is more straightforward than it may seem. Highlighting that successful personalization hinges on
Win your customers’ trust and loyalty with personalized marketing Read More »
The landscape of customer purchasing journeys is undergoing a transformation, with the advent of direct-to-customer (D2C) marketing bringing brands closer to their audiences than ever before. This content explores the profound impact of D2C e-commerce on the online shopping experience across various customer segments. The D2C market has witnessed exponential growth, projected to reach $175
The Ultimate Guide to Grow Your Online Storefront Read More »
Performance marketing is in the midst of an evolution. It is shifting away from exclusively lower-funnel, direct-response activities that drive metrics such as clicks and sales and is moving up the funnel. It’s now being used to drive customer retention, engagement, and even brand awareness. At the same time, a variety of channels that have
MAGNA presents: How performance marketing is evolving in the US Read More »
Scaling ecommerce operations is no easy task when your business is moving fast. Assess your current ecommerce maturity level and set optimization priorities with this practical checklist. The retail landscape is rapidly evolving, with ecommerce sales playing a prominent role. In 2022, U.S. ecommerce sales during Thanksgiving Day through Cyber Monday reached $35.3 billion, witnessing
The Ultimate Ecommerce Excellence Checklist Read More »
Gen Z is on the rise, and just like Millennials before them, their entrance into the market promises a significant shift in the types of services and experiences businesses need to offer to stay relevant. Download to learn more
15 Statistics That Show How Gen Z are Changing Customer Service Read More »
The “US Customer Experience Decision-Makers’ Guide (2022-23 – 5th edition)” is a major annual report studying the CX strategy, performance, operations and technology aspects of US organizations. Taking a random sample of the industry, a detailed structured questionnaire was answered by 184 senior CX and customer contact professionals between April and July 2022. Analysis of
The US Customer Experience Decision-Makers’ Guide 2022-23 Read More »
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Creating Quick-fire Content with Adobe Express Read More »
Growing your audience and creating engaging experiences for them is crucial to any brand’s success—but good luck reaching your goals if you aren’t effectively monetizing your audience. That’s why building an effective conversion and monetization strategy is so crucial to your success. In the Braze guide Monetization in Action, we outline how you can go
Monetization in Action: Turning engagement into revenue and profit Read More »
