According to a study¹ of over 1,000 US consumers, only 1 in 5 emails are opened and 1 in 10 phone calls are answered. With consumers’ lives and personal contact details in flux, maintaining healthy customer relationship management (CRM) data is a challenge — resulting in lost revenue, wasted time, customer dissatisfaction and more. The good […]
Can’t Find Your Customers? Read More »
Most organizations depend on phone calls to reach consumers, but nearly 90 percent of outbound calls go unanswered. Often, people are too busy to answer or their contact information is outdated. As well, many CRM systems still contain landline numbers that are no longer in use or not the primary contact since many consumers now
Make Every Call Count With Phone Behavior Intelligence Read More »
According to a newly commissioned Forrester Consulting study conducted on behalf of Neustar, a TransUnion company, 87 percent of surveyed decision-makers agree with the statement that “the phone channel is the most important outbound contact channel.” However, challenges exist in connecting with customers due to their mistrust of an “unknown caller,” robocalls, fraud threats, and inaccurate
Forrester: State of Outbound Communication Read More »
Poshmark, a premier online marketplace, grappled with malicious account creation, counterfeit listings, financial scams and more — threatening user trust and business continuity. To fortify its platform, Poshmark employed TransUnion TruValidate™ Device Risk. With its expansive device database, historical fraud reports and global consortium of fraud experts, Device Risk offered a solution tailored to Poshmark’s
Online purchases have grown quickly over the last several years, and consumers have moved toward mobile devices as their primary means of engagement, impacting how they shop for groceries, engage with retail stores, order their morning coffee, and plan their next vacation. Ensuring that these digital interactions remain frictionless for good customers and safeguarded from fraud helps
Device Proofing: Optimizing Fraud Capture in a Digital Environment Read More »
Fraudsters are constantly evolving, adapting to new technologies and market conditions. Staying one step ahead of fraud requires understanding the latest trends- and what to do about them. Watch our TransUnion Live on LinkedIn roundtable discussion featuring participants’ recommendations for implementing smarter, more effective fraud prevention strategies that build consumer trust. They take into account
LinkedIn On-Demand Omnichannel Fraud Read More »
Insurers have rapidly digitalized their services to meet growing consumer preferences for online quoting and policy underwriting. Prioritizing friction-right customer experiences to improve underwriting performance has unfortunately left insurers vulnerable to fraudulent, online traffic perpetrating application fraud, fake lead generation and PII data breaches. Consumer identities are increasingly defined by digital data, which creates an
Javelin Report – The Evolving State of Consumer Identity and Authentication Read More »
Fostering trust in a consumer-centric omnichannel environment requires clear strategies and robust technology. To help risk leaders understand and contextualize their challenges and provide structure to their strategy for deploying business solutions, TransUnion offers complementary access to Gartner research, Security and Risk Management Leaders’ Guide to Online Fraud Detection and Identity Proofing. According to Gartner,
Gartner Security & Risk Leaders Online Fraud and Identity Proofing Guide Read More »
Blocking fraudsters is key, but it can’t be done at the expense of legitimate customers and transactions. Customer tolerance for friction is lessening amid their expectations of fast, pleasant, and personalized experiences. When businesses implement a friction-filled fraud prevention strategy, these very fraud prevention measures can exacerbate false positives, damage customer relationships, and even cost
Creating a ‘Friction-Right’ User Experience: Block Fraudsters and Reward Good Customers Read More »
Financial services organizations know they must provide high-value digital customer experiences and prevent fraud. Digital applications and automated underwriting have leveled the playing field when competing for new customers. Based on feedback from financial services executives and managers, they’re prioritizing investments in fraud detection without introducing unnecessary friction, including: The TransUnion Financial Services Digital Trends: Combating
Financial Services Digital Trends: Combating Fraud and Improving Customer Experience Read More »
